Years of experience
Trusted Clients
Visited Conferences
Master Certifications
The African Communications Agency (ACA) is an Accra, Ghana-based communications agency established to re-brand Africa by dispelling the negative images perpetuated by some of the western media.
African Communications Agency (ACA) over the years has partnered with the African International Media Summit (AIMS) in organizing twelve (12) successful summits in various African countries, with the mainstay reason of showcasing Africa’s culture and beauty—reimaging Africa!
Through compelling storytelling and creative branding initiatives, we've successfully shifted perceptions and contributed to a more balanced representation of Africa in the media.
OUR SERVICES
Communicate your message with impact through our comprehensive communication services. Whether you're launching a new campaign, hosting an event, or seeking to engage with your audience on social media, our team will develop strategic communication plans tailored to your goals and audience demographics, fostering meaningful connections and promoting a positive image of Africa.
Build positive relationships with the media and key stakeholders through our strategic public relations services. From crafting press releases and media kits to securing media coverage and managing crisis communication, we work tirelessly to ensure your organization's message is effectively communicated to the public, shaping perceptions and challenging negative stereotypes about Africa.
Drive engagement and participation in your events with our targeted event promotion services. From coordinating media partnerships and securing sponsorships to managing social media campaigns and designing eye-catching promotional materials, we'll ensure your events receive the attention they deserve, amplifying positive narratives and challenging misconceptions about Africa.
Elevate your brand's visibility and credibility with our publishing services. Whether you're looking to produce captivating content for digital platforms or seeking assistance with traditional print publications, our team of experienced writers, editors, and designers will collaborate with you to create compelling narratives that highlight the richness and diversity of Africa's stories.
Empower your team with our comprehensive media training programs tailored to equip individuals with the skills and knowledge needed to navigate media interactions effectively. From mastering interview techniques to understanding media ethics and messaging, our training sessions ensure your team can confidently represent your organization and contribute to reshaping Africa's narrative in the media.
Benefit from our expertise and insights through our consulting services tailored to support organizations in re-branding Africa. Whether you're seeking guidance on developing a cohesive brand strategy, navigating cultural nuances in communication, or implementing diversity and inclusion initiatives, our experienced consultants will provide personalized recommendations and actionable solutions to help you achieve your objectives in reshaping Africa's narrative.
30 YEARS OF EXPERIENCE
Our process begins with in-depth research and analysis to understand the prevalent narratives and stereotypes about Africa perpetuated by Western media. We examine media coverage, public perceptions, and cultural contexts to identify common themes and misconceptions that contribute to negative images of Africa.
We proactively engage with media outlets and journalists to amplify positive stories about Africa and counter negative narratives. Through strategic media relations, press releases, and media pitches, we ensure that accurate and balanced perspectives on Africa are represented in the media, shifting the narrative away from stereotypes and misconceptions.
We collaborate with like-minded organizations, businesses, and individuals who share our commitment to re-branding Africa and dispelling negative stereotypes. By leveraging partnerships and collective efforts, we amplify our impact and reach a broader audience, driving systemic change in media representation of Africa.
OUR CUSTOMER FEEDBACKS
"As a media house, we've had the pleasure of collaborating with ACA on several social media campaigns aimed at promoting positive stories about Africa. Their creative approach, attention to detail, and commitment to authenticity have been instrumental in driving engagement and challenging misconceptions on digital platforms. ACA truly understands the power of storytelling and its ability to reshape perceptions
"As a media house covering African affairs, we've had the pleasure of collaborating with ACA on several occasions. Their dedication to promoting accurate and balanced media representation of Africa is evident in their work. They provide valuable insights, access to diverse perspectives, and compelling story angles that challenge stereotypes and offer a more nuanced understanding of the continent"
Their team of experts shared valuable insights on navigating media interactions, crafting compelling narratives, and countering negative stereotypes about Africa. The workshop was well-organized, engaging, and empowering. I left feeling more confident in my ability to contribute to reshaping Africa's image in the media. Thank you, ACA, for your impactful work!"
"We've been following ACA's work for some time now, and I'm continually impressed by their dedication to re-branding Africa and dispelling negative stereotypes. Their blog posts, articles, and social media content offer thought-provoking insights and highlight the diverse narratives and voices that often go unheard. ACA is leading the charge in reshaping Africa's image in the global media landscape, and I'm proud to support their mission"
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